I bet they are trying to see how this could be used internally. Pick me. pick me. i know the answer. This is cool and they do not do it justice, probably on purpose.
This is a company, and not the first, to look at what happens to your social media after death. Maybe morbid, maybe stupid, but unfortunately it is a real problem that should be handled with the same care and respect burial s are done with. As more of our lives move online, there will be more reason to bring it into legal preparations.